Are you tired of juggling a million tasks and struggling to keep up with the demands of creating killer content for your business? We feel you! And if you're a small business, the challenge can sometimes feel even greater.
But what if you could have access to a dream team of top-notch creatives who will make your brand shine, all at a fixed subscription cost. Say goodbye to the headache of managing multiple freelancers and hello to hassle-free, high-quality content creation. Let's get creative!
What is Creative as a Service (CaaS)?
Creative as a Service, or CaaS for short, is a service model that combines a variety of quality creative talent available at a fixed subscription cost, all in one place through one provider. By covering a wide range of creative services, including video editing, graphic design, branding, copywriting and more, CaaS allows companies to scale and sustain growth at the necessary rate to meet demands for today's design. The CaaS provider takes care of everything from ideation to production and delivery, allowing businesses to focus on those important core activities.
The Need for CaaS
The demand for quality content is on the rise, and with no end in sight, creative teams are oftentimes overwhelmed as a company starts to scale. Design needs come flooding in at a rate that requires a compromise on quality, price, and speed. In a 2020 survey by the WFA and The Observatory International, 48% of marketers noted that in-house creative teams have expressed the need to expand their skills and ability to handle numerous projects with fast turnaround times. With the constant expansion of technology and competition, there is a definite need for these gaps to be filled.

But there’s a catch. How can you afford to hire so many experts in so many different niches? Cue flashbacks to scrolling through UpWork, bartering on prices that don’t feel fair for either party, and the dreaded process of onboarding every time a project arises. Most of the time companies end up paying well over what they can afford just to cover the basics, with no time or money left for growth it can feel like you’re drowning.
The Benefits of CaaS
CaaS offers businesses an affordable and scalable way to scale and sustain growth, allowing them to focus on their core activities while the CaaS provider takes care of everything from ideation to production and delivery. Whether you’re building your creative team from the ground up and looking for a graphic designer or video editor, tired of going over budget by hiring freelancers for random projects, or maybe your already amazing in-house team could just use a little support — CaaS is the next step to elevating your content and your business.
How CaaS Works
Enter the lifeboat, CaaS. Unlimited design CaaS services like Teamtown are full of talented creatives that specialize in everything you need, now or as the need arises, at no extra cost to you.
The process is as frictionless as possible: create a request for whatever you need, branding, social media graphics, video editing, 3D animation, you name it - and your dedicated account manager will assign the best-suited designer for your project. Once they’ve been assigned, your designer looks over the request, gives you an estimated time of arrival, and gets to work!
Speed is everything nowadays, you need to be able to be ahead of the curve, like way ahead of the curve, and we get that; that's why we aim to deliver your request back to you each time in 24 hours and just like your in-house team our designers are able to assist you with any last minute needs you have.
What Sets a CaaS Apart
While CaaS typically includes a wide array of talent to complete your projects and an account manager, CaaS services like Teamtown go the extra mile by using a quality assurance team. Since CaaS covers so many services, CaaS services often have a wide array of processes and principles for every aspect of the business to follow. These processes are then integrated with a dashboard, to act as a home-base for all your graphic design needs.
It's like having a whole team of creatives at your fingertips, ready to whip up some amazing content whenever you need it. And with providers like Teamtown, you don't have to break the bank to get the quality you deserve. So why settle for mediocre content when you can have the best of the best? Give CaaS a try and watch your business soar to new heights!